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Train Connector Service in Carlsbad, California

Carlsbad, California

About this case study

When fixed-route transit in North San Diego County fell short of commuters' needs, the City of Carlsbad engaged with RideCo to provide on-demand first-last-mile transportation for commuters and tourists. The Carlsbad Connector makes it simple for riders to get around the city, riders can book immediately or up to 3 days in advance using their customized app.

In this case study you'll learn:

  • Some of the key challenges that the City of Carlsbad faced when trying to connect their bus and rail networks
  • How they used on-demand transit to close a first-last-mile transit gap and provide a service riders love
  • Key performance metrics following the launch of the service

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“RideCo’s software offers the flexibility necessary to make new mobility connections in our suburban environment. The RideCo team did a tremendous amount of service analysis planning prior to launch of the Carlsbad Connector service and continues to work with our interagency team as the pilot project is progressing. We feel like we have a true partner who wants to ensure we are testing out as many markets as possible while maintaining a high level and quality service. We are excited to have such an engaged partnership to help us launch new kinds of transportation alternatives in the San Diego region.”

- Christie Marcella, Economic Development Manager, City of Carlsbad